Fully customisable diary makes its debut at the London Stationery Show

TOAD Diaries - party planner

Launched in 2013, TOAD® (which stands for ‘Today Or Any Day’) is a new brand created to offer more than just an alternative to standard diaries. This is their party planner.

Discover TOAD® Diaries’ radical new personalised diaries, notebooks and planners on Stand M635 

A new and unique British stationery brand with unrivalled customisation combinations is making its debut at this year’s London Stationery Show.

Aiming to revolutionise the diaries, journals and notebooks market, TOAD® Diaries offers the complete freedom to choose like no other brand before, all at affordable prices.

TOAD® Diaries introduces the only truly date-flexible diary currently available on the market.  Unlike high-street options, which are generally limited by the calendar year, TOAD® allows customers to choose their preferred start and end month as well as day.

Such flexible customisation makes them ideal for giving as a birthday gift, celebrating an anniversary, keeping a record of the tax year, academic year or covering a sporting season – the possibilities are endless.

The product comes in all popular calendar formats, such as day-per-page, 2-page view, week views, appointment and non-appointment styles, alongside fully flexible undated styles.

The proposition is made complete by providing choice of diary size, binding style (hardback, wiro or loose-leaf) and extensive cover design alternatives.  The ultimate finishing touch is the option to fully personalise the front and back covers.

TOAD® Diaries’ flexible offering extends to its extensive range of notebooks and planners, which offers format-flexible choice, alongside all aforementioned custom aspects.

Made in the UK and available to order 24/7/365, TOAD® products can be created in minutes via the website www.toaddiaries.co.uk which links to ground-breaking ‘on-demand’ publishing systems. All products are dispatched within two working days – in stark contrast to average industry turn-round times of several weeks.

TOAD Diaries 2As well as providing products to the consumer market, TOAD Diaries has built an extensive trade service, providing bespoke diaries and journals in bulk to all types of businesses and organisations, from national travel companies to small nursery businesses to running clubs.

Tim Grinsdale, managing director at TOAD® Diaries said: “We are delighted to be showcasing the TOAD® brand for the very first time at the stationery event of the year.  Our continued, extensive investment in technology enables TOAD® Diaries to be the place of choice for all on-demand, tailored diary, journal and notebook products.  We continue to extend our range of choice and options to meet the growing appetite for such tailored products.

“Exhibiting at London Stationery Show will give us a unique platform to meet leading stationery buyers face-to-face from every retail sector and provide an exclusive preview of some of our products that are currently in development.  TOAD® is set to shake up the customisable stationery sector and we will continue to challenge the current trends and deliver superior alternatives.”

TOAD® will be showcasing its extensive product range on Stand M635, where visitors will be able to see many of the different design combinations and create their own unique diaries or notebooks with an exclusive 50% discount off all TOAD® products.  They will also be entered into a prize draw and be able to try their hand at making their own origami TOAD®.

Posted on 12th April 2016 by Vanessa Fortnam